Experts Online: Using Marketing Material and Demographic Data to Attract Retailers

Date Published: 03/20/2008

Author: LISC

Event Description

March 19, 2008
Determining what kind of retail your community can support and refining a list of potential businesses to target are key steps in achieving your retail attraction goals. Once you've done this groundwork, how do you appropriately pitch your communities investment opportunities to particular retailers? This online webcast session will highlight what comprises strong retail attraction marketing materials and will provide tips on how to verbally "pitch" retailers and developers at events like ICSCs Dealmaking Exchanges.

Archive:

This session was conducted using Microsoft's Live Meeting and is available as streaming video/audio on Microsoft Live Meeting's website here.

Downloads:

> Presentation Packet (PDF, 1.66 MB)

> Presentation Multimedia (ZIP, 8.13 MB)

Topics: Economic Development & Safety, --Commercial Revitalization

Type: Live Webcast - Experts Online